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Thesynergyonline Fashion Bureau

The Ministry of Defence (MoD) has selected the Indian Handicraft tableaux along with 9 others, out of the 25 Ministries that applied for display of tableaux at Republic Day parade.

The Indian Handicrafts Tableaux will be No 14 in the order of the march at the parade.
Through tableaux the theme of Indian handicrafts is portrayed and the tableaux conveys that while Indian handicraft sector is an unorganized, labour-intensive decentralized industry, it provides employment to over 7 million artisans in rural and semi-urban areas. Handicrafts form a substantial part of Indian exports and their share in the exports is increasing each year.

Besides emerging as major foreign earner for India , the sector has made phenomenal progress in terms of product range, number of companies and value of exports, added Mr Gupta.

Handicraft exports touched Rs 10,534 crore in the year 2010-2011 while production was worth Rs. 17, 557 crore in the same year, he informed.

The tableaux will showcase the complete process of sourcing, manufacturing, retailing and export of handicrafts in different approaches, he said.

The tableaux will also consist of 10 artisans giving live demonstration of their craft work as well as 32 other crafts and craft items.

It was due to the focus on this sector and the importance of the role that it plays in the life of India and of the artisans that the Defence Ministry appreciated and approved the tableaux, said Mr Gupta.

The tableaux has been conceived and designed by National Centre for Design and Product Development, a national level design centre set up by Development Commissioner (Handicrafts), Ministry of Textiles, Govt. of India to fill up the gap in the areas of design and product development in Indian handicrafts sector.

In the last few decades, there has been tremendous diversification, product innovation, product adaptation and product development made in nearly all types of raw material bases for handicrafts. Products now being produced and exported are not only gifts and decoratives but a whole lot of utility items forming an important part of lifestyles. Many of these items are so important that usage of the same makes a fashion and status statement, Mr Gupta added.

Jewellery in the past was mostly traditional, high value studded and hand crafted. Now handcrafted jewellery is produced in contemporary designs and is exported, he said.

Office of Development Commissioner, (Handicrafts) has nurtured and transformed Indian handicrafts sector through its various flagship schemes such as baba sahib hastshilp vikas yojana, Design & Technology Upgradation Scheme, marketing support services, Human Resource Development, Handicraft Artisans Welfare scheme and Research & Development scheme.

The approach and strategy envisaged in the 12th Five Year Plan shall fulfill major gaps in the handicrafts sector and the handicraft sector.

The Magic of Gifted Hands will be the sunrise sector from the point of view of employment creation, income generation, incremental growth in the livelihoods due to more production and supply of goods.

Thesynergyonline Fashion Bureau

NEWDELHI, JANUARY 19 :
THE Ministry of Textiles on Thursday announced the second edition of Tex Trends India 2012, which aims at providing the biggest platform in Asia to the exporters and the buyers to bring together the best in Indian garments and accessories, fabrics, home furnishings and made-ups, Indian handicrafts, handlooms, silk, wool and woolen products, jewellery, jute and carpets – all under one roof.

The Minister for Commerce, Industry and Textiles, Mr Anand Sharma in the presence of Mrs Panabaaka Lakshmi, Minister of State for Textiles, Govt of India inaugurated the second edition of Tex Trends India 2012 on Thursday.

The 3-day mega event starting from today (Thursday) to January 21 , 2012 will be held at Pragati Maidan, New Delhi.

Tex Trends India 2012 will see a participation from about 600 exhibitors, 10 textile Export Promotion Councils and National Jute Board and global buyers from countries including USA, UK, Turkey, Japan, Spain and South Africa.

On the occasion, Mr Sharma said, "India earns about 11 percent of its total foreign exchange through textile exports. Tex-Trends India 2012 will provide a great platform to the Indian exporters in promoting a blend of traditional and modern products. Last year, we could garner exports to the tune of USD 185 million through Tex Trends and this year, we are certainly aiming high in terms of export volume generation."

"The event will showcase India's huge potential as an exporting country and will offer a great variety for its global buyers, " he added.

Speaking on the occasion, Mrs Panabaaka Lakshmi, said, "The Indian textile industry plays a major role in the economy of India providing employment directly or indirectly to 90 million people. Ministry of Textiles along with Ministry of Commerce and Industry have come up with the second edition of Tex-Trends to reiterate our commitment to this socially and economically relevant sector. "

Dr A Sakthivel, Chairman, Apparel Export Promotion Council added, "India in recent years, has been the focal point of continuous growth and development. India is the first largest producer of raw jute, second largest producer of silk, second largest producer of cotton yarn, second largest producer of raw cotton and fifth largest producer of synthetic fiber yarn. Tex-Trends India 2012 is thus organised to help Indian exporters to reach out to the global buyers and get the best of the business deals - all under one roof."

The theme pavilions are being showcased by AEPC/DISHA and IAM, EPCH , TEXPROCIL, CEPC, NJB, ISEPC, WWEPC, SRTEPC, HEPC, Wool TEXPRO,PDEXCIL, CCIC&HHEC, NTC, Technical Textiles and C.S.B.

The jury for the display awards includes Mr Sunil Sethi, Ms. Harmeet Bajaj, Ms Payal Jain, Ms. Laila Tyabji and many more.

The exhibition comprises activities like fashion shows, seminars, cultural program and award ceremony. It caters to product categories in womenswear, menswear, kidswear, casual wear, city wear, high fashion and occasional wear, lingerie, speciality garments, sportswear, knitwear, fashion and accessories, home furnishings and made-ups bed linen, napkins, cushion covers, floor mats, curtains and embellishments, fabrics and garments, synthetic and rayon fabrics, handmade fibers and blends, cotton fabrics, woolen fabrics, yarn and made-ups, textile based handicrafts, fashion jeweler and accessories, handmade silk, art silk and silk sarees, drill, crapes, satin, twill, sarees and handkerchiefs, blankets, shawls, stoles and made-ups, handloom clothing, handloom bed covers/spreads and handloom curtains, decorative gift items, candles, Incense sticks and home accessories, cane & bamboo handicrafts, carpets, durries and rugs, jute specialties, packaging materials, floor coverings, shopping and carry bags.

 
Thesynergyonline Fashion Bureau

‘VEET Be the Diva’, an open to all contest, had over 700 entries across the country. Five city auditions were held to select 50 girls from the 125 shortlisted contestants. A voting round was initiated on Veet India Facebook page where these 50 girls competed to gather the maximum votes to be amongst the top 16 winners. These final 16 DIVAS walked the ramp with Ms. Kanishtha Dhankar, Pantaloon Femina Miss India – World, 2011.

Mr Chander Mohan Sethi, Chairman and Managing Director, Reckitt Benckiser (India) said, “Veet stands for Beauty and Confidence! We at Veet believe that every woman radiates beauty from within. The contest today is a platform for the girl next door to discover and highlight the Diva within her.” 

“Confidence is one defining quality of a Diva. And ‘VEET Be The Diva’ contest provides an opportunity to every girl, no matter who she is, or where she is from, to awaken the Diva within her and shine,” he added.

Congratulating the finalists, Ms Kanishtha Dhankar, Pantaloon Femina Miss India – World, 2011 said, “Beautiful touchable smooth skin is the starting point of 'beauty'. Beauty in turn gives 'confidence' to every girl. Veet through the ‘VEET Be The Diva’ contest today applauded the beauty and confidence in the girl next door. A Diva is not necessarily a model or an actress; Diva, is the hidden beauty in every woman, every girl waiting to be enhanced and recognized.”
Noted designer Sadan Pande designed the clothing line for the models. Ms Fatima choreographed the show and Ms. Aasmin Munjal was the make-up artist.

Thesynergyonline Corporate Bureau

This year Canvironment Campaign was kicked off in May 2011 at Metpack and Interpack International trade shows in Germany by ringing the “Sustainability Bell” by leading can makers, industry leaders, and government bodies representing different
countries.

In India, during Canvironment Week, health camps were conducted on 1000 rag-pickers, painting competition for rag pickers children and vocational training in music was provided to their children to encourage them to lead an alternate life other than rag picking in association with NGO Chintan.

Food-canter activities were also organized at famous locations in and  around Delhi where many people came on the canter to experience the food recipes made out of canned food. Metal can keeps the food safe, nutritious, helps in the reduction of food wastage, promotion of processed food and acts as a portable warehouse owing to its unique characteristics of preserving food without any requirement of a cold chain infrastructure.

The chief guest of the event Mr Harsh Mariwala, president FICCI and CMD Marico highlighted the importance of the packaging industry and mentioned that the need of the hour is to use green technologies in order to reduce environment foot print of the products, he appreciated the efforts of Hindustan Tin Works in initiating this global sustainability movement.

Mr Atit Bhatia, Sr VP , Hindustan Tin Works and president, Canvironment Week, had ideated the campaign and promoted extensively on global platform since 2010."

Mr Atit Bhatia shares his experience and tells, “I feel very pleased today, at the end of the second in the series of this global sustainability campaign focusing on the eco friendly nature of metal cans. We have had a very successful year and have received world acclaim for Canvironment Week in 2011; while delivering a fantastic and a promising story for the global metal packaging industry."”.

*Mr. Sanjay Bhatia, Managing Director, Hindustan Tin Works says , “Promoting the sustainability and environmentally-friendly performance of metal packaging is becoming increasingly important to the industry. Through the Canvironment Campaign, we are aiming to achieve this goal while simultaneously helping some of India’s rag pickers who are the main link in the recycling chain”

Anuj Sharma, ace fashion designer and also a National Institute of Design (NID) alumni was appointed to conduct a ‘Sustainable Design Workshop’ with the lifestyle and accessory department at the National Institute of Design to innovate and devise outfits with tins and scrap materials along with students which was worn by models at fashion show. This years show stopper dress, was made only out of 'Kingfisher cans'  and was designed by Anuj which was worn by Drashti Dhami, brand ambassador of Canvironment Week.

Anuj Sharma comments on the outcome of Canvironment Week 2011, “I always appreciated Hindustan Tin Works for their initiative of Canvironment Campaign and my sentiments are as similar as anyone who knows the importance of our moral duties towards our environment.”

Dhrashti Dhami an actor of  STAR One- ‘ Geet – Hui Sabse Parayi ’ also the brand ambassador of Canvironment Week this year *exuberantly tells, “When I was told that I am going to wear the show stopper dress and Kingfisher is the fashion partner for the event, my heart started palpitating but when I wore it and walked on ramp, I could easily make out that ‘I did it’.”

Thesynergyonline Real Estate Bureau

Master of ceremony Meher Bhasin added glamour to the event. The models from Paris that walked in the ultimate fashion show by designer Jyoti Bharadwaj made the eve more glamorous. International dance troupe Silver Stream was well choreographed by famous choreographer Prateek Lamba.

The eve was attended by top notches like socialite Neeti Uniyal, president of Delhi Women Golf Club : Rachna Sandhu, Famous Dubai designer Rehana Sultan and President of Delhi Builders Sachin Tandon attended the eve.

Managing Director Sushant Muttreja after unveiling the project said, “Cosmic Corporate Park has 7 star luxury feel. It has 7 theme restaurants, spa, swimming pool, gym and all facilities available. It has ultra luxurious office space spread over 7 lakh square feet offering small to large format offices to cater to everyone’s need.” 

Thesynergyonline Fashion Bureau

The exhilarated crowd demonstrated their approval of the new family member with roaring cheers and applause. The stylish Toyota Etios joins her iconic sister, the pink Cadillac, as another symbol of status and achievement of the Mary Kay independent sales force.

"At Mary Kay, we have conducted extensive design work as we develop on-trend, high-performing color cosmetics and skin care products that consumers want and need," Hina Nagarajan, country manager Mary Kay India said,. "We applied this same, deep-rooted commitment to searching for a new Mary Kay Career Car option for our Independent Beauty Consultants that beautifully blends style, with functionality and durability – as well as one more way to inspire the Mary Kay independent sales force on their road to success. Our company's dedication to finding what women want is underscored once again as we welcome the trendy Toyota Etios to our family of Mary Kay Career Cars."

The Quality symbol, Toyota Etios joins the signature pink Cadillac and the fleet of Mary Kay Career Car options available to top-performing, qualifying Mary Kay Independent Sales Directors who earn the use of these Mary Kay Career Cars.

The Toyota Etios is prized by consumers and has received numerous accolades, such as: Car of the year from the CNBC-TV18 Overdrive; Mid size Car of the year 2010 also from CNBC Overdrive; Sub compact Car of the year 2010 from NDTV Car & Bike, Best Saloon Car of the year 2010 from UTV Auto Car….

At the Mary Kay India Seminar, themed "Imagine Your way to Beautiful", Mary Kay also launched the latest high technology Anti Ageing product - the New TimeWise® Restore & Recover Complex.

Thesynergyonline Corporate Bureau
  

Jasmine, a name from a far-away place, from Asia and the Orient, embodies the absolute femininity of its wearer. Whichever interpretation you prefer, whether it be the Chinese first name, “Jian Ming”, the first part of which represents the good and the beautiful; or the queen of the flowers in India’s gardens, where it has been cultivated since the dawn of time; or the soft and ever gentle thorn that pierces the heart of lovers chosen by Kama, the Hindu god of love, the name “Jasmine” already speaks for itself…

In the brand’s purest tradition, the new jasmine collection combines all the elements of Raymond  Weil’s  feminine watches: a voluptuously rounded, curved case; horns merging perfectly with the bezel in its most discreet version, or submerged in the brilliance of its diamonds in the set version; bracelet wrapping harmoniously around the wrist in refined elegance; dial embellished with blue-tinted, leaf-shaped hands - jasmine exuding modernity, classicism and exclusivity is the perfect reflection of the Raymond Weil  woman.

However, the Raymond Weil woman is as varied as the flowers in a garden. In its automatic or quartz version, with a 29 or 35mm diameter, with or without a diamond setting, in stainless steel or pink gold, the jasmine will light up women’s eyes from East to West.

Thesynergyonline Fashion Bureau

NEW DELHI , JULY 01 :
IT was an evening of verve and vitality, glamour and glitz. Sauza, the premium tequila by Beam Global Spirits and Wine India , celebrated Ford Models Supermodel of the World. The gala evening held at Leela Kempinski hotel in Gurgaon; concluded with the announcement of the winner of the world’s most  international modeling competition.

Congratulating the winner, Mr Harish Moolchandani, CEO & Managing Director, India and Indian Sub Continent, Beam Global Spirits and Wine India, said “We are delighted to be part of such an exhilarating show. Sauza is the taste of the unexpected and given the spirit of the finale, it fit perfectly. I take this opportunity to congratulate Ninja on her victory and we wish her the very best for the last leg of the competition at New York.”

The Ford Models Supermodel of the World partnered with Sauza Tequila, is one of the oldest and most prestigious international modeling contest established by ‘Ford Models’ since 1980s.

The contest showcases model entrants from over 50 countries for discovering new talent for the fashion industry. The winner of the international finale will receive the industry’s most coveted prize - $250,000, modeling contract with Ford Models. The world wide winners include Sharon Stone, Paris Hilton, Courtney Cox, Bar Refaeli, Elle Macpherson & Lindsay Lohan.

The Indian chapter ensures India’s best face is seen with the World’s best. For the competition, twenty women were selected & were taken through rigorous training and grooming regime. The twenty finalists came together at the grand finale; co hosted by Sauza Tequila; where they showcased ensembles by various designers including Sabyasachi, Rajesh Pratap Singh, Shivan Naresh. The eminent panelist including Bipasha Basu, Manish Malhotra, Vinod Nair assessed & declared the winner.

Hosted by actors Gaurav Kapoor and Sarah Jane Dias, the evening featured power packed performances by singers Sunidhi Chauhan, Anushka Manchanda and actor-dancer Isha Sharvani.

Thesynergyonline Corporate Bureau

HONG KONG/MILAN,JUNE 16 :
ITALIAN fashion house Prada SpA mopped up $2.1 billion in a Hong Kong IPO on Friday, about a fifth lower than initially sought, as risk aversion weighed on the deal.

The Milan-based company priced the initial public offering at HK$39.50 a share, the bottom of a revised indicative price range issued on Thursday.
The company had originally targeted garnering up to $2.6 billion.

The lower-than expected raising comes a day after luggage maker Samsonite International fell about 8 percent in its trading debut.

"The equity market has its own life and may not have anything to do with reality in luxury goods markets," Selina Sia, head of consumer research at Mirae Asset in Hong Kong, told Reuters on Thursday.

"Luxury demand is very self explanatory and it makes a lot of sense for companies like Samsonite and Prada to list in Hong Kong, but we're talking about quite a volatile market these days."

Prada and shareholders Prada Holding BV and Intesa Sanpaolo sold 423.3 million shares raising HK$16.72 billion ($2.14 billion), said the sources.

The IPO values Prada at about $13 billion, compared with the nearly $80 billion market capitalization of rival LVMH , $28.5 billion for Hermes International SCA and $21 billion for PPR SA .$12.23 billion in 2010, according to consultancy McKinsey.

The deal was nearly three times oversubscribed at the IPO price, another source said.
At the revised guidance Prada would trade at a P/E of 22.8-24.4 times, more in line with global rivals.

Goldman Sachs , Credit Agricole's CLSA brokerage and Italian banks UniCredit SpA and Intesa Sanpaolo's Banca IMI unit, which are both represented on Prada's board, are joint bookrunners and global coordinators of the IPO.

Thesynergyonline Fashion Bureau

NEW DELHI, MAY 12 :
ARDHANGINNI – THE Indian Wedding, Destination & Lifestyle Show, brings exhibitors from the enchanted bazaars of every corner of India, offering the ingredients of every grand Indian wedding.

Ardhangini brings to Indian businesses a splendid opportunity to reach an audience craving for the authentic Indian-ness of their service, product or design that brings to life, their dream of an Indian wedding.

Ardhangini is the only exhibition that stays strictly Indian by only exhibiting authentic Indian products and services from genuine Indian producers. Ardhangini is the only festival to offer its attendees a uniquely original Indian experience. The mega event is to start from July 15 to 17 , 2011 at Olympia Conventions, Hammersmith, London.

Celebrating India's art and originality of Indian artisans and designers as well as the warmth and richness of India's varied colors. Indian ethnic designer-wear, traditional jewellery, accessories, hospitality, décor, exotic destinations and wedding planning services from every part of India, along with the finer essentials like Henna artists, invitation designers will all come together in giving every visitor the choicest pick of India's rich, diverse, and often eclectic, traditions.

Ms Cicilia Raj, promoter of Ardhanginni- The Indian wedding, destination and lifestyle show, said, " Indian weddings as we know is a unique experience, these occasions are getting grandeur and pompous with a great blend of the Indian and Western styles of celebrations."

"With emerging trend of NRIs getting married in destinations like Rajasthan, Goa or the lovely beaches in Kerala, the wedding industry in India is rapidly growing at the rate of 9 percent, and is increasing in its size and splendor, the objective of putting together a show lies in introducing India as not only a preferable destination for such celebrations but also promoting unique products and services that are available in India," she added.

"This show is an opportunity for any brand that aims at networking with Indians living in the UK, and opening doors for any future potential business within the UK community, while showcasing the very best of our talented treasure trove of Indian products," she added.

She further added, We aim at making this show an annual feature, reaching out to countries which have a strong Indian presence, our maiden event being held in London this July.

Famous fashion designer Neeta Lulla adds, "This is a very exciting moment for our fraternity, as although some of us have had private shows in various countries in the past, it's the first time that such an opportunity has emerged, providing designers and brands a unique platform to showcase their latest collections in countries where there is a huge potential of buyers and immense interest in following the latest Indian trends and styles that exist. This show will definitely help in networking with not only potential buyers but also opening up future international business opportunities."

Masaba Gupta, acclaimed fashion designer,and regular participant at the India Fashion week, is also one of the participants in the show.

She said, "The difference between a good product and a successful brand lies in the right marketing of it, nowadays to survive in a often cluttered market it is essential to be different & position oneself globally, this show gives us this very opportunity."

Amrapali, from Jaipur, is also one of our particapants, although they already have a store in London, they strongly believe that this show will give them also a huge exposure in building their brand globally and reaching out to more Londoners.

To make this event successful, and reach out to the desired target audience in London, the marketing of the show is of great importance. The event is being managed and executed by a Delhi based company with a strong presence in London- Fourplay Events.

Minal Bhatnagar, CEO, Fourplay Events added, " we are very excited about managing this show in London, to make the show more exciting, well attended, and reach out to a wider audience we have a very effective 2 month long marketing campaign in the UK, using a very comprehensive approach. We are also targeting the trade community based in the UK, to attend the show for any future business alliances that may take shape through this very promising and unique Indian experience."

Thesynergyonline Fashion Bureau

NEW DELHI, MARCH 27 :
LILLIPUT , a major player in the Indian kidswear industry, showcased its Spring–Summer Collection 2011 at the Kids’ Fashion Show at Roots to Wings School’s annual day function.

Kids were delighted to walk the ramp in smart Lilliput Collection which made them look stylish and fashionable.

The Spring-Summer collection flaunts the liveliness of spring and the warm kiss of summer. No wonder, the audience was surprised to see such little wonders walk the ramp with full enthusiasm and passion.

The fashion show witnessed 25 little champs displaying the fabulous collection ranging from ‘a tale of action and adventure’ for boys to ‘sunny delight’ for girls.

The ramp walk of a charming little girl in ‘Glitterati’ outfit can give any adult model a run for their money. A delightful little boy in colourful ‘Soccer Player’ outfit accompanied by an attractive girl in ‘Rosy Glow’ dress made a perfect little pair of the show.

The charm of the young models was enhanced by matching accessories like stylish fine flowery head band and baseball cap.

The Spring-Summer collection is fresh and contemporary using fabrics like poplin, linen and other wicking (perspiration relief) materials suitable for the sultry weather.

Mr Sanjeev Narula, Managing Director, Lilliput Kidswear, commented, “This Fashion Show provides an excellent platform for us to acquaint the audience with the latest range of our high-quality and designer collection which are available in the market at affordable prices. Children are influenced easily and on seeing these little models walk the ramp in new Spring-Summer collection, we are sure they would want to wear the range too. It gives us immense pleasure to provide an opportunity to these wonderful kids to showcase their talent.”

The Spring-Summer Collection offers a complete wardrobe with exciting options in strappy sundresses, short button-me ups, bohemian skirts, classic vintage denims, brawny bermudas, floral shirts and bright t-shirts providing a complete stylish look to the little one.

The ecstatic little models received a standing ovation from the audience who took everybody with awe by exhibiting the Lilliput collection in the most enthusiastic manner.