|
+Railway
Budget 2010-11
+ICAI
Admit Card 2010
|
DETTOL UNVEILS BATHING SOAPS IN NEW AVTAR Thesynergyonline Corporate Bureau NEW
DELHI, JULY 07 : In today's environment, we get in contact with thousands of unseen germs daily- both indoors and outdoors- that cause everyday illnesses like infections, cold, cough, skin rashes, etc. It is therefore imperative to guard ourselves by beginning each day with complete protection from a Dettol bath. Dettol bathing soaps provide every day effective protection against these illness causing germs. On this initiative Mr. Chander Sethi, Chairman and Managing Director, Reckitt Benckiser, India said that; "At Reckitt Benckiser we constantly innovate and aim at providing better solutions keeping in mind the changing needs of our consumers. "The
brand lays stress on its primary focus of germ protection daily. Its being considered
as the gold standard for household germs; with our new improved Dettol range -easy
to hold and improved fragrance, we are confident that Dettol soap bars will cater
to the daily needs of our consumers thus making it even more appealing, "
he added.
(editor@thesynergyonline.com)
Thesynergyonline Corporate Bureau NEW
DELHI, JULY 06 : TATA CHEMICALS UNVEILS SWACH MAGIC AT RS 499 Thesynergyonline Corporate Bureau NEW
DELHI, JULY 01 : The company contends that the product is a blend of technology and versatility and would make safe drinking water now accessible to far greater number of people in Inidia. While unveiling the Tata Swach Smart Magic, Mr. R. Mukundan, Managing Director, Tata Chemicals said, "In December 2009 we launched Tata Swach as the first step towards providing clean and affordable drinking water to the common man. We had also decided to offer variants at lower price-points and make this innovation available to a wider section of the society. The product provides buyers flexibility of using any of their domestic vessels as part of the purifier". He further added, "We hope with the entry of this product, many more households will get access to safe drinking water". Tata Swach Smart Magic can be fitted over any existing home water storage vessel. It has a sturdy body where the patented Tata Swach Bulb, with 3000 liters of purification capacity is fitted. Tata Swach Smart Magic comes in attractive color options. The company also unveiled Tata Swach Smart priced at Rs 749. Along with this, the company has also announced the entry of Tata Swach in the Northern markets. Tata Swach is a household water purifier and requires no electricity or running water to operate. Using the power of nano-technology combined with natural ingredients, it delivers safe drinking water at a benchmark price of Re 1 per day for a family of five. Tata Swach and Tata Swach Smart comes with a water holding capacity of 18 and 15 litres respectively. The replaceable cartridge, Tata Swach Bulb has a useful life of 3000 liters and has features like the Tata Swach Fuse and Tata Swach Lock. The Fuse has an intelligent mechanism of measuring the amount of water passed through the bulb and has the ability to shut off water flow after its purification capacity gets over. The Tata Swach Lock ensures that only as genuine Tata Swach Bulb can fit into the Tata Swach or Tata Swach Smart or Tata Swach Smart Magic. The Tata Swach Bulb retails for Rs 299. . (editor@thesynergyonline.com) TOSHIBA SIGNS SACHIN TENDULKAR AS ITS BRAND AMBASSADOR
NEW
DELHI, JULY 01 : With Sachin as the new Brand Ambassador, Toshiba will be launching an extensive cross-product media campaign with the key message of "Quality?Technology?Design". As to why Sachin was chosen as Toshiba's brand ambassador for India, Mr. Kenji Urai, Managing Director, Toshiba India said, "Cricket is the most popular sport in India and Sachin, the most formidable and popular cricketer, is an influential figure. His cricketing achievements and constant quest for high performance is in line with Toshiba's "Leading Innovation" tagline, where Toshiba aims to provide products with innovation in high Quality, leading-edge Technology and stylish Design." Speaking of his endorsement for Toshiba, Sachin Tendulkar said, "Toshiba is all about excellence in Quality, Technology and Design. They believe in perfection and innovation which has also been the guiding force throughout my career. I am extremely happy to be a part of Toshiba family." As the brand ambassador for Toshiba, Sachin will be featured in Toshiba advertisements in major media for its laptops, LCD TV and home appliances. It is hoped that Toshiba's leading technology and quality, coupled with the image of Sachin's prowess in cricket, will result in a positive effect for the brand. . (editor@thesynergyonline.com) FUJIFILM ADDS HD CAPABILITY TO 14 CAMERA MODELS Thesynergyonline Corporate Bureau
High definition or HD stands for the ability of digital cameras to offer full compatibility with high definition television (HDTV) systems for both stills and movies, as well as capturing true HD movies (at 1280 x 720 pixels) and wide screen stills (at 1920 x 1080 pixels). The
HD output allows the Fujifilm digital cameras to display ultra clear high definition
photographs and movies on HDTV. Most of these exciting new HD capable digital
cameras from Fujifilm come with remote control and HDMI (high definition multimedia
interface) cable so that users are ready for action. According
to Mr. Kenichi Tanaka, Managing Director, FUJIFILM India, "It is owing to
our global research and development facilities that we are always first with innovations
as far as digital photography domain is concerned. We invented the first digital
camera, brought about the EXR revolution when it comes to digital camera sensors,
and launched amidst many world firsts to our credit, the first 3D digital camera
as well. The addition of HD capability to our cameras is another feather in our
cap." Mr.
A. Rajkumar, Country General Manager (DSC), FUJIFILM India, said, "This is
a definite competitive advantage as this feature of HD Photo and HD Video is available
in all our entire range of digital cameras starting from price point of Rs4999
to our esteemed customers. We firmly believe in offering the latest to our customers
who have reposed immense faith in the brand and keeping ahead of the competition,
always." Fujifilm
has launched four new models of its 'A series' compacts (AV100, AV150, AX200 &
AX250) featuring high definition (HD) image & video capture for the first
time on entry-level cameras. These are easy-to-use, produce great results, and
are ideal for people who are investing in their first digital camera. Fujifilm
has also launched four sleek models of its 'J series' family cameras (JV100, JV150,
JX200 & JX250) that come with sculpted and sophisticated looks, and enable
users to shoot images in HD. These cameras are loaded with advanced features like
razor sharp Fujinon zoom lenses, Scene Recognition Auto, Panorama Shooting Mode,
Movie Mode with Sound, Picture Search etc. Besides these, Fujifilm has announced a new long-zoom compact camera - the FinePix JZ300 that encompasses style, substance and affordability. With a 10x optical zoom, 28mm wide-angle lens, advanced CCD-shift image stabilization system, HD image and movie capture, 2.7" LCD screen and a 12 mega pixel resolution, the JZ300 offers a 'best in class' feature set which will suit a wide range of consumers. (editor@thesynergyonline.com) LILLIPUT OPENS FIRST OUTLET IN AMRITSAR Thesynergyonline Corporate Bureau
The brand is a one-stop-shop destination for kids, offering variety of kids' products under one roof. One can find a complete range of kidswear products, footwear, accessories, toys, baby care products, kids' furniture and many more items. Lilliput World offers more than 4000 styles of kids' products for the children falling in the age-group of 0-12 years.
Besides dress the brand aloso offers a variety of designer furniture, baby linen and furnishings to make bedrooms look swanky and stylish. The outlet offers more than 1500 variety of toys and soft toys to choose from. The store also offers prams, walkers, nursery furniture for your stylish kid and baby care products for still born. Mr. Sanjeev Narula, Managing Director, Lilliput Kidswear, said, "We identified Amritsar as a city offering immense growth potential and thus decided to open Lilliput World store here." The launch also witnessed an exciting dance and singing competition which saw enthusiastic participation from talented kids. Adding to the thrill, Lilliput had organised various activities for the entertainment of kids present like - enthralling magic show, colourful tattoo making & face painting sessions. (editor@thesynergyonline.com) FUJIFILM UNVEILS 12 MEGA PIXEL CAMERA FINEPIX S2500 HD Thesynergyonline Corporate Bureau NEW
DELHI, JUNME 17 : According to Mr. Kenichi Tanaka, Managing Director, Fujifilm India, "Built around 18x Fujinon lens and Fujifilm's proprietary image processing, the new FinePix S2500HD delivers remarkably high quality results all the way from wide angle through to telephoto." Fujifilm
FinePix S2500HD claims a 28mm wide-angle start to the zoom range and extends it
up to an impressive 504mm at telephoto (18x). From sweeping landscapes, interiors
and large group shots to distant sports or wildlife action, FinePix S2500HD is
ready for every photographic challenge thrown at it," said Mr. A. Rajkumar,
Country General Manager (DSC), Fujifilm India. With
a mechanically stabilized CCD sensor and high ISO sensitivity (ISO 6400) for anti-blur
protection, the combination of these technologies reduces the blurring effect
of both hand-shake and subject movement to provide sharp, clean and clear results
even at the longest zoom settings or in the most challenging of lighting conditions.
FinePix S2500HD now features Tracking Auto Focus. This function allows one to track moving subjects by half-pressing the shutter button and ensures that when you take the shot you capture your subject in the centre of the frame and in perfect focus, leaving no room for frustrating missed shots! To further enhance the existing face detection system, Fujifilm has added two fun and valuable features: Smile & Shoot Mode can recognize the precise moment your subject smiles and releases the shutter only when this happens, ensuring that all your photos are happy ones. Blink Detection warns you if any of your subjects have blinked so that you can re-take the photo if necessary. (editor@thesynergyonline.com) WIN- MEDICARE SIGNS PACT WITH PIERRE FABRE TO MANUFACTURE 14 ORAL CARE PRODUCTS IN INDIA Thesynergyonline Corporate Bureau NEW
DELHI, MAY 19 : With
the launch of these unique Oral Care products, the dentists in this country could
now offer their patients, both superior quality & well researched products.
We are sure that these products will not only satisfy the needs of the dentists
but will also help cure the problems that their patients have. The market for
such products is estimated to be at Rs.200 crore, growing at a rate of 15 percent
every year.” "This initiative shall open the doors to many more of such collaborations that shall be beneficial to both the countries and France, as a country, is very supportive of foreign investment in its land, " he added. The
products will be available on dentists’ prescription & recommendation,
and at all organized chemist stores in India. The group employs nearly 10, 000 people, including 1,400 employees for R&D activities. In 2009, Pierre Fabre invested Euro 220 million in four priority therapeutic areas in public health: cancerology (oncology), cardio-vascular/metabolism, central nervous system and dermatology. (editor@thesynergyonline.com) COLGATE
SCHOLARSHIP OFFER TO LEARN 5 BASIC ORAL CARE TIPS Thesynergyonline
Corporate Bureau NEW
DELHI, MAY 07 : A scholarship offer, which was introduced last year, received an overwhelming response in its first edition with over 130,000 entries, of which 150 lucky consumers were awarded the scholarships. Designed to enable consumers to learn the 5 simple oral care tips and provide an opportunity to earn scholarships worth Rs.10,000 each, the offer has doubled its scope this year as 300 consumers will be awarded the scholarships. Mr. Rajesh Krishnamurthy, VP Marketing, Colgate-Palmolive (India) said, “Colgate has always been at the forefront of raising oral care nationwide awareness.. We have been working ceaselessly towards our commitment through programs like Bright Smiles, Bright FuturesTM. Colgate partners with the Indian Dental Association to reach out to 10 million children through primary schools spreading the message of basic oral care hygiene through this program. The Colgate Scholarship offer leverages the equity of all the efforts undertaken by Colgate to take the awareness drive further. It engages with the consumers directly to educate them about good oral care and its importance to overall health.” To participate in the offer, consumers have to learn the 5 simple oral care tips which are available on the Colgate Dental Cream & select Colgate toothbrush packs. The tips are also available on the Colgate website: www.colgate.co.in. Once the consumers learn these tips, they have to answer a simple question given on the pack and SMS ‘Colgate’ followed by the correct answer option to +91 99022 99022. 300 participants who answer correctly will get the opportunity to earn scholarships worth Rs 10,000 each. Apart from the chance to win a scholarship, the participants also have an opportunity to get free weekly oral health SMS alerts for one month. The offer runs across India from May 1, 2010 through July 31, 2010. As part of the campaign, mobile dental vans will be plying in select towns across the country in underprivileged areas, spreading oral care awareness. ‘Dr Rabbit’s World Tour’, an animated educational video will be aired as part of the mobile dental van trail creating awareness about oral care and engaging with the children to help them imbibe the oral care message. (editor@thesynergyonline.com) FIREFOX BIKES UNVEIL POPEYE SERIES BIKES FOR KIDS IN INDIA Thesynergyonline Corporate Bureau
On the launch of the Popeye Series of Bikes, Mr. Shiv Inder Singh, Managing Director of Firefox Bikes said "Cycling is a must for a growing child and is the best form of exercise for them. Cycling is best way to promote environment friendly transport, and what could be better than children promoting the same. All children dream to ride on a trendy bike and we at Firefox offer them with the best." Priced
at Rs. 3, 000 upwards the bike is available in three colors i.e. blue, red and
copper which gives a stylish with cartoon look. Children love it! Popeye series
is targeted only for kids below 10 years of age. There is a perceptible difference
in the shape, size and structure of cycles as Firefox has designed these bikes
with the variation in the kid's height and age proportion. It comes in the size
of 14", 16" and 20" inches. "In
keeping with the aim to carve out a niche for bikes in India and to provide international
standards of biking to customers and consumers, we have to maintain the quality
and standards in every section of the society. With this aim we came up with Popeye
series of Bikes. We are targeting the sales of 3,000 bikes in a year" said
Mr. Ajit Gandhi, Marketing Executive Head, Firefox. Firefox
Bikes recently tied-up with Tifosi Optics, the US- based Eyewear Company. Though
initially Tifosi eyewear will be available in only 17 models, but they have a
huge range of collection with a lot of price variants which can be introduced
in India as per the customer demand and feedback. The product features includes
interchangeable lens, Polaroid features, and protection from UVA/UVB rays, from
bugs, dust particles and whatever comes in your way. (editor@thesynergyonline.com)
I - TECH ENTERS INDIAN MARKET ; UNVEILS 15 BLUETOOTH PRODUCTS Thesynergyonline Corporate Bureau NEW
DELHI, APRIL 22 : The
company has introduced 15 Bluetooth devices for the Indian market with the entry
price point of Rs.1149 to Rs.6499. The range of products includes the new age
Bluetooth devices-Solar Voice 908, Solar Charger 906, Clip D-Radio. Ingram
Micro is the national distributor of the products in India. The products are designed
for use in a variety of environments, the solar -powered Bluetooth headset lets
its users go green while maintaining their productivity and listening to their
favorite tunes. Mr.
Rajat Bal, General Manager EMEA (Europe, Middle East and Africa), International
Business -I-Tech and Mr.Johnnes Tam (Deputy Managing Director - I-Tech), Mr. Ravinderjit
Singh (Product Manager- Ingram Micro), Mr. Govind Prasanna Kumar (Deputy General
Manager- Ingram Micro), Mr. Atul Gaur (Director - Ingram Micro) unveiled the product
line. Key
products of the company include : Solar
Headset to Feature Noise Reduction for Clear Calls as well as Multi-Point Sleek
and stylish, the eco-friendly SolarVoice 908 is the first solar-powered Bluetooth
headset with background noise reduction for better clarity in phone calls. The
unit employs an advanced suite of digital signal processing software to reduce
background noise and distortion. The noise reduction technology improves the sound
quality of a signal by adaptively removing noise or hiding it from the listener
through low latency, low distortion, multi-band signal processing and psycho-acoustic
masking. The SolarVoice 908 is available at a price of Rs. 6,499. Solar Voice
is effectively charged on exposure to sunlight, so busy people have two less things
to worry about: keeping their Bluetooth headset charged and reducing their carbon
footprint. I-Tech Clip D-Radio is the enhanced stereo headset built with the latest Bluetooth v2.1+EDR. It plays
high quality stereo music from your phone's music player or built-in FM radio,
and switches freely between music and phone calls. The stereo output S/N reaches
to 90dB. The i.Tech Clip D-Radio is priced at Rs. 5,499. Solar
Charger 906 Charges Most Mobile Devices Anywhere, Anytime SolarCharger
provides high-efficiency solar conversion due to its high-performance monocrystalline
solar panel and special solar chipset. The panel-and-chipset combination enables
the unit to quickly respond to solar energy and generate more power from the solar
panel's surface area than other solar charging device. The SolarCharger is available
at a price Rs. 6, 499. BODY SHOP UNVEILS 600 MORE PRODUCTS IN INDIA AT REDUCED PRICES ACROSS THE BOARD Thesynergyonline Corporate Bureau NEW
DELHI, APRIL 07 : Addressing media persons here today COO, Planet Retail Sameer Prasad, Chief Operating Officer said , “The customer voice has always guided the brand, be it through the way we act as a business, the great product we develop or in the way we respond to social and environmental issues at a local or global level. We had a fantastic response from customers to lowering the price of products last year, and we have once again listened to our customer's feedback by bringing down the prices on over 600 products." "As we enter a new phase of growth and development of the brand here in India, we want to make sure our products are accessible and affordable. Our campaign theme 'The Body Shop® Loves You' perfectly reflects our brand promise to listen to our customers, love our planet and care for the people on it”, he said. Now, customers can treat themselves to a wide range of cosmetics and toiletries from the iconic 100 percent vegetarian British brand including all-time favourites such as the Vitamin E, White Musk, Tea Tree, Moisture White, Vitamin C, Fabulous Make Up, Mens Maca Root and hundred of other products, which are cruelty free, and consists of the finest natural ingredients from The Body Shop® global fair trade programme - Community Trade.. Some key ranges at reduced prices are: Skincare range reduced by 15 to 35 percent ; Fabulous Make up range reduced by 10 to 35 percent ; Mens range reduced by 10 to 35 percent and many more… Jonathan Price, Managing Director, The Body Shop International (Asia Pacific) said, " When our founder the late Dame Anita Roddick opened her first shop in Brighton, England in 1976 she did so because she wanted to operate and I quote, “a small business that was controllable and only occupied my time from nine to five.” Anita being Anita, she never did things by halves and by 1990 she was the managing director of a publicly listed company that traded in 38 countries around the world. Today, the brand has over 2,500 stores operating in more than 60 countries , he added.. The first Body Shop store in India opened to much anticipation in 2006 in New Delhi, and was made all the more special with Anita in attendance. Anita had always been very fond of India, and I am certain she would be delighted to see how well the brand she created more than 30 years ago has been received here, he added.. In four years, the brand has expanded into 16 cities with 35 stores in India. "To say that India is an important market for us would be an understatement. Not only is it the fastest growing market in the Asia Pacific region, India also has some of the greatest potential for continued growth for the foreseeable future," he added. The brand plans to open another 20 stores over the next 12 months. So in early 2009, we became one of the first retailers, if not the first, to proactively reduce our prices – from between 10 to 30 percent. The price reduction strategy also allowed our naturally inspired and ethically sourced products to reach a broader spectrum of shoppers, thus widening The Body Shop consumer base in India, he added. There are three times as many product lines available at lower prices to existing and potential customers. Since March, more than 600 products have been permanently reduced by as much as 35 percent in all stores in India , he informed.. Mr Sameer Prasad, Chief Operating Officer, Planet Retail Holdings said," the customer voice has always guided The Body Shop® brand, be it through the way we act as a business, the great products we develop or in the way we respond to social and environmental issues at a local or global level. We started this campaign last year when we launched New Lower Prices on 200 of our best selling products… many of you in this room were a part of our campaign then, he added. The new customer focused campaign promises to drastically reduce prices of products on our shelves across the country by as much as up to 35 percent, making the products more affordable and accessible to consumers in India. The reduction is across all ranges – from our exceptional skincare range which uses the best Natural Led Ingredients to our Performance Driven Make up & Color Cosmetic range and also our Skincare and Grooming range for Men featuring exciting super ingredients…to name a few. To quote a few examples our Best Seller “Vitamin E Moisture Cream” now cost Rs. 695, which was earlier priced at Rs. 995. Our “Lip Balms” are now available for Rs. 195, which were priced at Rs. 225 earlier. Our Best Seller “For Men Maca Root Face Wash” is now priced at Rs. 495 which was costing Rs. 695 and many more best sellers are now at lower prices. "We are present in 16 cities with 35 stores now and in the year 2010 - 11 and plan to open another 20 stores and enter 7 new cities. "In
the next 12 months the brand expects to be +50 stores. More people in India can
treat themselves to a wide range of cosmetics and toiletries from the iconic British
label, including all-time favorites such as Vitamin E Moisture Cream, White Musk
EDT, Body Butters that are not only cruelty-free but 100 percent vegetarian and
made with the highest quality, fairly traded natural ingredients sourced from
over 200 community trade suppliers across the world," he concluded. (editor@thesynergyonline.com)
CONVERSE
ADDS TO SUMMER FOOTWEAR PORTFOLIO Thesynergyonline
Corporate Bureau NEW
DELHI, MARCH 30 : The new trend introduced this year brings a pleasant surprise for the shoppers. The collection is a fashion appeal like never before and includes an expanded footwear collection including new designs, fabrications and material. Converse Layer up Style: New Layer Up silhouette updates the Double Upper with an Ox on the outside. Converse has taken their two flagship models, the Chuck Taylor All Star Hi and the Chuck Taylor All Star Low and combined them into one sneaker. What we have here is officially known as the Converse Chuck Taylor All Star 'Layer Up'. This collection is priced between Rs. 2699/- - Rs 2999. Scribble Print: This collection features screen-printed graphic on its rubber sole. The Canvas is lined with lightly padded footbed for comfort. This collection in both electric and subtle colors with prints give the shoes a decidedly modern look that can accessorize just about any outfit and that signal extreme style. This collection is priced Rs. 2899/- onwards. Slim Ox collection: Simple and chic, these not-so-ordinary basics have a sumptuous hand-feel and Soft canvas fabric in a new slimmer fit design, with classic All Stars detailing, toe cap, contrast stitching, and full lace up front. This collection also has a flexible traction outsole with same great look and a much better fit and feel. This collection is priced Rs.2499/- onwards. Distressed
Logo Print: Converse puts fresh twist to their classic sneaks while maintaining
the same old-school charm. This collection is made to look as if the Converse
logo has been spray painted onto the sneakers. Adding to the design is an overspray
effect and some paint drips made to look like somebody used just a little bit
too much paint. This collection is priced between Rs.2699 - Rs. 2999 . Converse
has exclusive marketing tie-up with Winner Sports, a wholly-owned subsidiary of
Pantaloon Retail India Ltd., part of Future Group, for licensing and distributing
its product in India. The Spring Summer collection is now available at all Planet
Sports, Central and Pantaloon retail outlets and distributor outlets .(editor@thesynergyonline.com)
FUTURE
GROUP ROPES IN TENDULKAR FOR SACH TOOTHPASTE Thesynergyonline Corporate Bureau NEW
DELHI, MARCH 22 : MAUI
JIM SUNGLASSES UNVEILS SUMMER COLLECTION IN INDIAN MARKET Thesynergyonline Corporate Bureau NEW
DELHI, MARCH 09 : The new collection from the world’s major sunglasses brand, offers a perfect combination of eye-protection technologies and style, making them a must-have for all spectacle enthusiasts. "We
are committed to offer sunglasses that provide both style and protection to our
customers. The new summer collection perfectly caters Each
of the models from the new collection comes with the company’s proprietary
PolarizedPlus2 9 layer technology with a large variety of colors For all those passionate for stylish eyewear, the new collection offers Maui Jims’ popular global frame styles, which include extremely lightweight and durable rimless nylon frames such as Hanalei, Sugar Beach, Turtle Bay and Sandy Beach. The style range includes rimless metal frames, shields, full frame nylon and full frame metal. These Sunglasses compliments many facial shapes and offers superior optics, scratch resistance and comes with Maui Jim's patented Maui Evolution technology. Maui Evolution lens material is a fusion of the best properties of SuperThin glass and Polycarbonate lenses. The
Maui Jim summer collection ingeniously combines versatility, comfort, fashion
and technology making it an ideal design for driving or outgoings. The collection
is reasonablely priced and available at all leading optical stores in India. (editor@thesynergyonline.com)
ORIFLAME
WITH DEEPALAYA UNVEIL 'POWER OF KISS INITIATIVE' Thesynergyonline
Corporate Bureau
NEW
DELHI, JAN 28 : As
a part of the brand’s corporate social responsibility initiative, Oriflame’s
MD- Mr. Fredrik Widell unveiled the ‘Power of Kiss’ campaign along with
the fashion maestro Mr. Rohit Bal- goodwill ambassador for the cause and Mr. T.K.
Mathew, Chairperson and Founder, Deepalaya. The campaign aims to raise funds for the upliftment of the girl child in India. To help support the cause, Oriflame-India will donate Rs.2 from the sale of each lipstick and this contribution will be doubled by the ‘af Jochnick Foundation’, a charity concern formed by the founders of Oriflame- Jonas af Jochnick and Robert af Jochnick. According
to Mr. Widell, MD, Oriflame-India, “We at Oriflame believe that any investment
made in the education of a girl, translates directly and quickly into better health
care, poverty reduction and better overall economic performance of the family.
Thus, through the ‘Power of Kiss’ campaign, we are hoping that our consultants
and consumer base whole heartedly contribute for this great social cause.” On the initiative, Mr. Mathew, Chairperson and Founder, Deepalaya said, “We feel privileged about our association with Oriflame as this support received makes team Deepalaya feel proud, stronger and motivated towards the issue of education and several other areas of intervention like health care, vocational training, gender equity and women empowerment. With this initiative, we aim to try our best to ensure a dignified and secure future for the girls of India”. Mr.
Rohit Bal added,“I believe in the brand and the noble cause they support
here in India. I whole heartedly support this initiative and urge everyone to
contribute. ” In addition to this, a grant of around 4 crores has been given to Deepalaya for the ‘Oriflame Girl Child’ project. The contribution has facilitated education of selected girls in the age bracket of 4 to 17 years. Through this project Oriflame aims to lead these girls towards the path of education and bring out their latent talents. (editor@thesynergyonline.com) SONY INDIA UNVIELS 22 PRODUCTS ; TARGETS 45% MARKET SHARE IN 2010-11 Thersynergyonline Corporate Bureau NEW
DELHI, JAN 19 : According to company sources, the market for digital cameras is vibrant and Sony India is continually fuelling this competitive environment by introducing new and innovative products that dynamically alter the market landscape. The company drives the business by way of an investment strategy of Rs. 500 million that brings to camera connoisseurs the product line-up in H, S, T & W series Cyber-shot cameras. These new Cyber-shot cameras are a class apart as they are multi-equipped with revolutionary technologies like ‘Sweep Panorama’ and HD (High Definition) movie. Also, most cameras are equipped with 14 mega-pixel resolution to produce sharper and cleaner pictures. Speaking on the launch of new cyber-shot cameras, Mr. Masaru Tamagawa, Managing Director, Sony India, said, “This launch is in sync with Sony’s global strategy to design and create innovative products that not only strengthens our brand identity but also benefit our customers. It has been our constant endeavor to provide the best technological solutions for all target groups. The introduction of Sweep Panorama and HD Movie technology will ensure that a wider consumer audience would be able to experience Sony’s technologically superior products.” The ‘Sweep Panorama’ technology allows one to capture ultra-wide pictures with a huge field view of up to 270 degrees. The technology works on the principle of shooting high-speed bursts of frames as you sweep the camera from side to side or top to bottom. The ‘HD Movie’ feature with the new 720p/1080p High Definition movie shooting capability allows you to capture your own HD videos at 30 fps at 1280 x 720 pixel resolution and share the excitement with your friends. The ‘sweep panorama’ and the ‘HD Movie’ technologies will be available at a price range, from as low as Rs. 12,990 to Rs. 29,990 thus capturing a stronger customer base. (editor@thesynergyonline.com) . MICROMAX , MTV IN LICENSING DEAL ; MICROMAX PLANS MTV RANGE OF MOBILE PHONES Thesynergyonline Corporate Bureau
NEW
DELHI, DEC 23 : As part of the licensing deal, Micromax will launch a range of MTV co-branded mobile handsets in the market. The first such co-branded mobile phone to hit the market will be the 'Micromax MTV X360', a complete music phone. The phone was unveiled at a media conference today by MTV VJ Rannvijay and Anusha, amidst a rocking performance by the rock band - 'Saadhak'. On the licensing agreement, Rahul Sharma, Executive Director, Micromax, said, "Our licensing deal with MTV is a unique initiative aimed at changing many things in the Indian mobile handset industry. We're privileged to partner with MTV, a brand that is synonymous with the youth and that continues to define and lead the young generation." On the partnership, Sandeep Dahiya, vice president - Consumer Products & Communications, Viacom18, said "Mobile phones are an extension of today's youth and it was only a matter of time before MTV entered this category. This partnership between MTV and Micromax is a potent combination that merges Micromax's expertise in product design, production and distribution with MTV's strengths in creativity, youth insights and marketing." The first co-branded mobile handset to hit the market is 'Micromax MTV X360' - a 'music-oriented' handset that is set to revolutionize the music phones mobile market. A complete package for the Indian youth, 'Micromax MTV X360' promises not just style but also superior sound quality. Powered by 3D sound surround by Yamaha & Wolfson, the X360 in its truest sense is 'The Heavy Metal of Music'. With its sleek look and steel finish, the 'Micromax MTV X360' is affordably priced at Rs. 4999. 'Micromax MTV X360' is having numerous other features such as 8GB expandable memory, Dual SIM - Dual Standby, GPRS, Multi format Music support, Universal headset jack, Bluetooth and much more. 'Micromax MTV X360' comes embedded with unique MTV content, featuring videos, ringtones, wallpapers and lots more from hit shows like Bakra, One Tight Slap, Semi Girebal and Roadies. On
'Micromax MTV X360', Rahul Sharma, said, "'Micromax MTV X360' is a complete
breakthrough in the industry, as it is a unique music mobile phone designed to
change the music experience of today's youth. Speaking on 'Micromax MTV X360', Sandeep added, "Today, when youth enjoys music on the go, it is handsets like 'Micromax MTV X360' that will make that experience even more rockin!" Talking
about 'Micromax MTV X360', MTV VJ Rannvijay said, "It's truly a remarkable
piece of gadget. It not only looks great, but delivers on its promise of being
the 'hard rock of music." According to MTV VJ Anusha, "I love sleek phones and it's unbelievable that 'Micromax MTV X360' is power-packed with all possible features and yet looks and feels slim and stylish." 'Micromax MTV X360' is going to be backed by a high-decibel, multimedia campaign comprising print, television, internet and on-ground activation. Said Radul Sharma, "Along with MTV we've got plans to promote 'Micromax MTV X360' in both conventional as well as unconventional media, in a manner that is both effective as well as refreshing." (editor@thesynergyonline.com) . A NEW WAY OF WAXING AT HOME WITH VEET ! Thesynergyonline Corporate Bureau
UPSETTING its rivals in the wake of hair removal cream last year Veet , a depilatory brand of Reckitt Benckiser , on Thursday unveiled ready- to-use- wax strips in India. The company claims that with the launch of the product women will discover a whole new array of waxing at home.The product sets them free from all hassles of traditional waxing and gives them a quick and great way to wax. On the occasion Mr Chander Mohan Sethi, Chairman and Managing Director of Reckitt Benckiser India said." Veet is a global brand of Reckitt Benckiser which aims to make women feel their feminine best and imbibe sense of confidence by giving very differentiated and superior product versus other products in the market and the consumer response Wax Strips has been tremendous." "Katrina Kaif also present on the occasion said, " I am proud of my association with Veet. I am very excited that Veet is now launching ready- to- use wax strip available globally in India for discerning consumers . I am sure like Veet hair removal this product will be a hit with the women in India." As the company claims Beet wax strips are tested under dermatological conditions and accredited by the British Skin Foundation The
product comes in 3 variants -one for each skin type : Normal Skin with Shea Butter
and Berry for normal skin. Sensitive skin with Vitamin E and Almond Oil and Dry
Skin with Aloe Vera and Lotus.The new launch will be supported by 360 degree marketing
campaign featuring Beet brand Ambassador, Carton Cafe. Each pack contains 8(4 double sided) wax strips and a perfect finish wipe and it comes with a leaflet which contains step by step instructions in 6 languages. Available in outlets across India it is priced at Rs 69.
|
+Income
Tax news +Service
Tax News |
| Best
viewed at 800 x 600 resolution with IE 4.0 or higher © Copyright 2010 : TheSynergyOnline.Com | |||
| Head Office : Thesynergyonline.com , Synergy House ,
569/3, Chattarpur Hills , New
Delhi-110074 (India) Tel : 09810878945 , 91 011 32440558 ; e--mail:
editor@thesynergyonline.com , marketing @thesynergyonline.com , npsinha@thesynergyonline.com ,
npsinha2000@thesynergyonline.com ; npsinha2010@gmail.com |
|
|
